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About

Sharda LaunchPad

Entrepreneurship plays a vital role in ensuring a strong resource for economic development of the country. Sharda University established a centre for entrepreneurship development with a commitment to contribute to the enhancement of the entrepreneurial skills among our students and alumni and to "Help people help themselves” through innovation and entrepreneurship

Sharda Launchpad provides a platform for new, small and medium – scale enterprise through skills acquisition activities necessary for the development and management of the enterprise and by being a mediator between our students and industry experts. To understand the enterprise better Sharda LaunchPad emphasises on research that will contribute to entrepreneurial development in India through our short-term programmes, interviews, speaker sessions, competitions, industry interface, mentoring etc.

Objective of

Sharda Launchpad

  • Organizing activities/events/lectures to promote entrepreneurial spirit in the youth
  • Setting up of an Entrepreneurial Cell, one of the routes via which students can gain access to Sharda LaunchPad.
  • Mentoring by the in-house-faculty and industry experts for budding entrepreneurial students and alumni.
  • Fostering the spirit of competition by nominating Sharda students for various inter and intra-college entrepreneurial contests.
  • Coordinating and providing the live project opportunities for the participants to provide them with industry interface.
  • Facilitating the setup of a Next StartUp / Syncubator/ Xcelerator Center in the institute to incubate budding Startups at different levels of the entrepreneurial trajectory.

Programmes

A Medium to bring innovative and world–changing ideas to the global marketplace.

Entrepreneurship Essentials
Certificate Course

Whether you are a current or an aspiring entrepreneur, or someone who is looking to gain an understanding of how businesses are built, you will walk away from Entrepreneurship Essentials with the ability to:

  • Identify an entrepreneurial opportunity
  • Evaluate an entreprenurial idea and assess the market
  • Appreciate the risks and rewards of entrepreneurship
  • Leverage experiments to validate your idea and refine your business strategy
  • Discover the key financial decisions any entrepreneur must make in the early stages of a new venture
  • Understand the process of raising capital and how to speak to investors
  • Learn from successful entrepreneurs and leading venture capitalists, as well as peers

Course Duration

Entrepreneurship Essentials consists of approximately 25 to 30 hours of material developed by Professor William A. Sahlman and delivered over a four-week period with a flexible program structure. There is no set time to log in. One complete the coursework, which consists of a highly engaging mix of short videos, multimedia cases, interactive learning exercises, and written reflections, on one’s own time while meeting regular deadlines. All course material is delivered through the innovative HBX online platform.

Topics covered in the programme include

  • Ideas and Opportunities
  • Building a Business
  • Financing a Business
  • Sources of Investment

Who can apply for the programme

  • Individuals who may be considering starting their own venture
  • First-time entrepreneurs with just the start of an idea
  • Individuals looking to join a StartUp
  • Individuals interested in investing in StartUps

Important Details

  • Start date:
  • End date:
  • No. of Hours:
  • Programme Fee:
  • Early Bird Date for Fee:
  • Early Bird Fee Amount:
  •  21 August 2019
  •  18th September 2019
  • 40
  • $750 or 54,000 INR
  • 7th August 2019
  • $100 or 7,000 INR

Distinguished Faculty

William A. Sahlman

Credential of Readiness (CORe) Programme

The online Credential of Readiness (CORe) program will prepare you to contribute to business discussions and decision-making, whether you're looking to advance your career, considering graduate school, or exploring new career paths.

Overview

CORe consists of three courses—Business Analytics, Economics for Managers, and Financial Accounting. Immerse yourself in real challenges faced by seasoned leaders across a variety of industries, develop business intuition through interactive learning exercises, and join a global community of peers. As in the business world, you’ll be evaluated on the quality and timeliness of your work and your contributions to the learning community.

Business Analytics:

  • Develop a data mindset
  • Analyze and interpret data to inform business decisions
  • Progress from basic descriptive statistics to regression analysis
  • Implement analytical techniques in Excel
  • Apply course concepts through real-world examples, such as website A/B testing, using sampling to check warehouse inventory, predicting sales, and forecasting staffing needs

Economics for Managers:

  • Develop effective pricing strategies
  • Understand powerful analytical tools like relative cost analysis and conjoint analysis
  • Identify sources of competitive advantage through differentiation
  • Apply course concepts in the context of a growing online retailer, an events ticket broker, a multi-national publishing company, and other firms

Financial Accounting:

  • Unlock insights into business performance and potential through financial statements
  • Understand both US GAAP and IFRS accounting standards
  • Prepare and evaluate financial forecasts
  • Value a venture, project, or investment opportunity and perform a sensitivity analysis
  • See how managers, Wall Street analysts, and entrepreneurs use accounting to drive strategic decision-making

The HBS Online Advantage:

  • World-class faculty
  • Edge-of-your-seat online learning
  • Global peer collaboration and networking
  • Real-world case-based learning

Who Will Benefit:

  • College Students and Recent Graduates
  • Those Considering Graduate School
  • Mid-Career Professionals

Important Details

  • Start date:
  • End date:
  • No. of Hours:
  • Programme Fee:
  • Early Bird Date for Fee:
  • Early Bird Fee Amount:
  • 4th September 2019
  • 27th November 2019
  • 40
  • INR 99,500 / $1400
  • 19th August 2019
  • INR 14,000 / $200

Faculty - Business Analytics

Professor Jan Hammond

Faculty - Economics for Managers

Professor Bharat Anand

Faculty - Financial Accounting

Professor V.G. Narayanan

Entrepreneurship in
The Global Marketplace Certificate Course

Entrepreneurship is a bold endeavour. Guidance and knowledge can equip those involved in starting a new business with the skills needed to thrive in today's marketplace. Through the ESOB programme, one can learn about financing your business, making the most of digital marketing, reaching your target customers, utilizing business analytics for continued growth, innovating strategies for continued momentum, effective leadership skills and more.

Entrepreneurship in the Global Marketplace offers programmes that include:

  • Entrepreneurship Essentials
  • An Insight into Markets for Founders and Innovators
  • From Ideation to Execution – Convert your Idea into a Successful Business Venture
  • Digital marketing for Entrepreneurship

Course Duration

Entrepreneurship in the Global MarketPlace consists of approximately 163 hours of rigrous and comprehensive material. The course covers Entrepreneurship Essentials coupled with three additional courses which will help one get a strong foothold in the Entrepreneurial Ecosystem. The course will comprise of highly engaging mix of short videos, multimedia cases, interactive learning exercises, and written reflections.

Who can apply for the programme

This course is designed for founders, budding entrepreneurs, innovators, undergraduate / postgraduate students wanting to start a business, entrepreneurship educators and investors looking to invest in start ups.

Important Date

  • Start date:
  • End date:
  • No. of Hours:
  • Programme Fee:
  • Early Bird Date for Fee:
  • Early Bird Fee Amount:
  • 18th September 2019
  • 21st December 2019
  • 163
  • 89,000 INR
  • 11th September 2019
  • 80,000 INR

Distinguished Faculty

William A. Sahlman

An Insight Into Markets For Founders & Innovators

Certificate Course accredited by

     NIESBUD

Preface

A strong grasp of market dynamics is essential to lead your business effectively into the future. This course provides a practical step-by-step guide into the world of markets and uncovers real life impact of abstract economic policy on your business.

Teaching Pedagogy

Concepts along with case discussion; exercises, activities and real-life tasks. The course will explore topics though class discussion of real case situations faced by entrepreneurs and financiers, contributions by outside experts and instructor-led discussion.

Key Takeaways

By the end of this course, one will be able to analyse the economics of your own business, core industry strategies, production and profitability criteria, as well as draw your own conclusions about markets and the economy.

Who can the apply for the programme

This course is designed for founders, budding entrepreneurs, innovators, undergraduate/ postgraduate students wanting to start a business, entrepreneurship educators and investors looking to invest in start ups.

*An Autonomous Institute under Ministry of Skill Development and Entrepreneurship Govt. of India ISO: 9001-2015 Certified

Important Date

  • Starte Date:
  • End Date:
  • No. of Hours:
  • Programme Fee:
  • Fee Deadline:
  • 22nd August 2019
  • 26th October 2019
  • 40
  • 9,999 INR
  • 14th August 2019

Distinguished Faculty

Prof. Devika Bhatia

Entrepreneurial
Finance

Certificate Course accredited by

     NIESBUD

Preface

A good understanding of entrepreneurial finance is a must for an entrepreneurs. This course will focus primarily on the venture financing with a special focus on domestic and international entrepreneurial finance which a must for an entrepreneur.

Teaching Pedagogy

Concepts along with case discussion; exercises, activities and real-life tasks. The course will explore topics though class discussion of real case situations faced by entrepreneurs and financiers, contributions by outside experts and instructor-led discussion.

Key Takeaways

The objectives of the course are to build one’s skills, frameworks and knowledge in entrepreneurial finance. The skills and frameworks are similar to those employed in traditional corporate finance, but are, of necessarily more focused on cash flow, returns and recognizable value.

Who can the apply for the programme

This course is designed for founders, budding entrepreneurs, innovators, undergraduate/ postgraduate students wanting to start a business, entrepreneurship educators and investors looking to invest in start ups.

*An Autonomous Institute under Ministry of Skill Development and Entrepreneurship Govt. of India ISO: 9001-2015 Certified

Important Date

  • Starte Date:
  • End Date:
  • No. of Hours:
  • Programme Fee:
  • Fee Deadline:
  • 22nd August 2019
  • 26th October 2019
  • 40
  • 9,999 INR
  • 14th August 2019

Distinguished Faculty

Prof. Ankur Agarwal

Recognizing and Shaping Opportunities The Customer Centric Approach

Certificate Course accredited by

     NIESBUD

Preface

Opportunities lie at the core of any entrepreneurial process. The search for an idea animates the early phases of an entrepreneurial journey. Ideas are framed as opportunities by understanding that consumer is king. At the core of an entrepreneurial opportunity is an extremely compelling customer need that needs to be understood thoroughly.

Teaching Pedagogy

Concepts along with case discussion; exercises, activities and real-life tasks. The course will explore topics though class discussion of real case situations faced by entrepreneurs and financiers, contributions by outside experts and instructor-led discussion.

Key Takeaways

By the end of this course, you will be able to identify opportunities from the environment, in a systematic and a methodical way, to start an entrepreneurial venture.

Who can the apply for the programme

This course is designed for founders, budding entrepreneurs, innovators, undergraduate/ postgraduate students wanting to start a business, entrepreneurship educators and investors looking to invest in start ups.

*An Autonomous Institute under Ministry of Skill Development and Entrepreneurship Govt. of India ISO: 9001-2015 Certified

Important Date

  • Starte Date:
  • End Date:
  • No. of Hours:
  • Programme Fee:
  • Fee Deadline:
  • 22nd August 2019
  • 26th October 2019
  • 40
  • 9,999 INR
  • 14th August 2019

Distinguished Faculty

Prof. Deepa Kumari

Innovation and
Entrepreneurship

Certificate Course accredited by

     NIESBUD

Preface

This course will present innovation and entrepreneurship as a practice and discipline. This course will present innovation and entrepreneurship as purposeful tasks that can be organized and achieved by wannabe entrepreneurs.

Teaching Pedagogy

Concepts along with case discussion; exercises, activities and real-life tasks. The course will explore topics though class discussion of real case situations faced by entrepreneurs and financiers, contributions by outside experts and instructor-led discussion.

SpecialiZation Modules

This course will help students understand the science of innovation which in turn will them in their long -term entrepreneurial journey.

Who can the apply for the programme

This course is designed for founders, budding entrepreneurs, innovators, undergraduate/ postgraduate students wanting to start a business, entrepreneurship educators and investors looking to invest in start ups.

*An Autonomous Institute under Ministry of Skill Development and Entrepreneurship Govt. of India ISO: 9001-2015 Certified

Important Date

  • Starte Date:
  • End Date:
  • No. of Hours:
  • Programme Fee:
  • Fee Deadline:
  • 22nd August 2019
  • 26th October 2019
  • 40
  • 9,999 INR
  • 14th August 2019

Distinguished Faculty

Prof. Deepa Kumari

From Ideation to Execution - Convert Your Idea Into a Successful Business Venture

Certificate Course accredited by

     NIESBUD

Preface

If one thinks that one has a compelling idea and want to convert it into a successful venture, this coursse is for you! This course can bridge the gap between having a wonderful idea and owning a successful business.

Teaching Pedagogy

Concepts along with case discussion; exercises, activities and real-life tasks. The course will explore topics though class discussion of real case situations faced by entrepreneurs and financiers, contributions by outside experts and instructor-led discussion.

Key Takeaways

Calculate the market size for your venture. Present your idea on the Lean Business Model Canvas.Judiciously choose the legal entity suitable for your business. Identify and compare sources of finance for your venture. Create a start-up pitch for an online platform.

Who can the apply for the programme

This course is designed for founders, budding entrepreneurs, innovators, undergraduate/ postgraduate students wanting to start a business, entrepreneurship educators and investors looking to invest in start ups.

*An Autonomous Institute under Ministry of Skill Development and Entrepreneurship Govt. of India ISO: 9001-2015 Certified

Important Date

  • Starte Date:
  • End Date:
  • No. of Hours:
  • Programme Fee:
  • Fee Deadline:
  • 22nd August 2019
  • 22nd October 2019
  • 40
  • 9,999 INR
  • 14th August 2019

Distinguished Faculty

Prof. Swati Oberoi

Digital Marketing for Entrepreneurship
in Collaboration with Digital Vidya

Certificate Course accredited by

     NIESBUD

Preface

If one is an entrepreneur and serious about Digital Marketing for personal or your organizational growth then DME course will help you understand the digital nuances in the entreprenurial landscape. Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing (SMM), Email Marketing, Inbound Marketing & Web Analytics.

Teaching Pedagogy

The course will focus on blended learning with both classroom and lms interactions.

Key Takeaways

This course will help you build mastery in various disciplines of Digital Marketing - SEO, SEM, Social Media, Email Marketing, Inbound Marketing & Web Analytics. DME supplements you with additional specialization modules to strengthen your skill set based upon individual’s objective.

Who can the apply for the programme

This programme is meant fo Business Owners, Entrepreneurs, Digital Marketing Professionals and Students.

*An Autonomous Institute under Ministry of Skill Development and Entrepreneurship Govt. of India ISO: 9001-2015 Certified

Important Date

  • Starte Date:
  • End Date:
  • No. of Hours:
  • Programme Fee:
  • Fee Deadline:
  • 14th August 2019
  • 23rd October 2019
  • 40
  • 9,999 INR
  • 14th August 2019
(Classes will be held on Fridays & Saturdays for 6:30 hours each & the balance hours will be self learning and practice)

Distinguished Faculty

Amit Chopra

Certified Digital Marketing Master (CDMM) with Digital Vidya

cdmm Course Opportunity

With over $135 billion spend in online advertising globally, Digital Marketing is one of the fastest growing industries today. Asia is leading the trend with over 30% annual growth.

According to a recent report by eMarketer, the total number of Internet users globally will surpass 3 billion to reach 42.4% of the entire world's population. Organizations worldwide are waking up to the opportunity of this revolutionary medium to fulfill various business objectives ranging from Sales, Marketing, CRM, Product Development and Research. This has created an ever increasing demand of skilled Digital Marketing professionals.

SpecialiZation Modules:

  • Facebook Marketing in association with Facebook
  • How to Become a Freelancer in Digital Marketing?
  • Content Marketing in association with Linkedin
  • Affiliate Marketing
  • Programmatic Marketing
  • E-commerce Listing & Marketplace Selling
  • Media Buying and Planning
  • Integrated Digital Marketing Strategy
  • How to Create an Infographic Resume?
  • Adobe Analytics - SiteCatalyst
  • Video Advertising
  • Shopping Advertising
  • Advanced Display Advertising
  • Google Analytics Individual Qualification

WHO SHOULD ATTEND?

If you are one of the following who is looking for leveraging Digital Marketing for personal or organizational growth, then CDMM course is for you:

  • Marketing Professionals
  • Sales Professionals
  • Business Owners
  • Entrepreneurs
  • Digital Marketing Professionals
  • Students

*An Autonomous Institute under Ministry of Skill Development and Entrepreneurship Govt. of India ISO: 9001-2015 Certified

Important Date

  • Starte Date:
  • End Date:
  • Programme Fee:
  • 4th September 2019
  • 7th December 2019
  • 59000 INR
(Classes will be held on Fridays & Saturdays for 6:30 hours each & the balance hours will be self learning and practice)

Distinguished Faculty

Amit Chopra

Certified Data Science Master with Digital Vidya

Preface

This Course is for Anyone with Programming Knowledge

Salient Features:

  • 3 Hrs/Week Live Instructor-Led Online Sessions
  • 3 Weeks of Project Work
  • Active Q/A Forum
  • Class Labs/Home Assignment (10 hours/Week Learning Time)
  • Govt. of India (Vskills Certified Course)
  • Placement Support
  • Individual Attention to Each Learner
  • Lifetime Access to Updated Content and Videos
  • Industry and Academia Faculty
  • Top Python Tools Covered
  • Internal Competitions with Prizes
  • Industry’s Top Python Advisors
  • Industry Relevant Curriculum
  • Career Mentoring
  • Hands-on Approach
  • Money Back Guaranteen

WHO SHOULD ATTEND?

If you are one of the following who is looking for leveraging Digital Marketing for personal or organizational growth, then CDMM course is for you:

  • Marketing Professionals
  • Sales Professionals
  • Business Owners
  • Entrepreneurs
  • Digital Marketing Professionals
  • Students

*An Autonomous Institute under Ministry of Skill Development and Entrepreneurship Govt. of India ISO: 9001-2015 Certified

Important Date

  • Starte Date:
  • End Date:
  • Programme Fee:
  • 4th September 2019
  • 7th December 2019
  • 42000 INR
(Classes will be held on Fridays & Saturdays for 6:30 hours each & the balance hours will be self learning and practice)

Distinguished Faculty

Amit Chopra

Harvard Business School

Sharda Launchpad in collaboration with Harvard Business School through Harvard Business School Online offers two courses i.e Entrepreneurship Essentials and Credentials of Readiness (CORe) for its students giving them an opportunity to gain Harvard Honours here in India itself at nominal rates as compared to other premier and Ivy League Institutes.

We are delighted that Harvard Business School (”HBS”), through Harvard Business School (previously HBX) will have the opportunity to provide students of Sharda University the online Courses...

Valerie Krempus, Associate Director, Strategic Alliances, Harvard Business School Online


Distinguished Faculty
Prof. William A. Sahlman

Baker Foundation Professor, Dimitri V. D'Arbeloff - MBA Class of 1955 Professor of Business Administration, Emeritus

Professor Sahlman is a widely published author of numerous articles and two textbooks on Entrepreneurial topics. He has published over 200 case studies on entrepreneurial ventures.

Professor Sahlman’s careful observation of the best and brightest entrepreneurs over the last 30 years has given him a perspective and an insightfulness that few others can rival. He keeps his students leaned in and eager to dissect and analyze the situation and range of solutions.

Amazon Web Services

Amazon, through its Amazon Web Services (AWS) contributes to the entrepreneurial ecosystem by supporting budding StartUps. Sharda Launchpad has tied up with AWS to provide its incubates with an array of 118 services provided by AWS, including US$1000 in AWS promotional Self Own Business (ESOB) credit; and, AWS business support. Our Incubates will get an opportunity to directly display their products on the Amazon Store once they are viable and ready to use.

Why Sharda LaunchPad?

Powering youth entrepreneurial dreams through

Full Access to Top-of-the-Line Resources

Including cloud computing and storage credits, developer platforms, and payroll software in addition to drop-in office space and legal advice.

COE and Industry Exposure

A network of more than 150 corporates to exchange expertise and experiences, speeding up the learning curve.

Global Networking Opportunities

To mingle with great minds across the globe by cohabitating and sharing ideas worth spreading through Inter-University Incubation Approach.

Financial Support

Providing funds of upto INR 40Lac to budding entrepreneurs, letting them focus on the development of their ideas without other worries.

Expert Industry Mentors

Opportunity to be Guided by 1200+ Global Mentors and Subject Matter Experts (SMEs) from leading corporates.

Application

Process

Complete the Application Form

Get the confirmation call from our counsellor within 48 hours

Confirm your seat by paying the programme fee & start your classes

Prof. Suman Sarkar

(Director, Sharda LaunchPad)

It's my great pleasure to say that in a very short span of time, Sharda LaunchPad (SLP) has helped student entrepreneurs make waves with their StartUp plans.